About us

We’re on a mission to provide a market-leading e-commerce platform tailored for buying and selling cars online. 

We’ve switched gears and transitioned to a marketplace business model

By leveraging our brand and leading technology platform, our aim is to boost the fragmented used car market by bringing fresh opportunities to the 13,000 existing car dealers. Across the UK, car dealers will be able gain access to our platform and showcase their cars to the one million monthly visitors we attract.

Our mission is to create a seamless online experience that will empower consumers to navigate their entire car buying journey from start to finish.

We also want to give consumers the ability to sell cars through our platform

With over 185,000 valuations conducted each month, we aim to offer a streamlined process for customers seeking to list their cars for sale, ensuring a hassle-free experience on our site.

Our values

To give our customers the best car buying and selling experience, we stand by our key values. We are:

  • Customer obsessed - we put the customer first in everything we do. We want to be famous for delivering the best experience and wowing our customers.

  • Data driven - data is part of our DNA and drives all decision making. We're informed, results-driven and seek insights to help us improve and grow.

  • Fast drivers - we have an entrepreneurial passion for working at speed. We move fast and drive fast towards our goals.

  • Team players - we're better as a team than as individuals. Everyone counts. We’re here to have fun and win together on this exciting journey.

  • Responsible owners - having and taking ownership inspires us to be the best we can be for ourselves, our teams, our customers and our business.